Skiing is un-fun. That was probably the best way to describe the sport in the early 1990’s. What were the options? Straight, stiff & uninspiring skis.

In 1995, LINE began with the mission to change that – to reclaim that enjoyment that comes from strapping sticks to your feet & sending yourself down a slope at gravity’s disposal. From our humble beginnings as a garage brand in upstate New York to becoming a worldwide innovator in the heart of the Pacific Northwest, our mission has always been the simple goal of making skiing MORE FUNNER!

Still going strong and stoked for what’s to come, our latest product line, a roster of athletes and stable of engineers, marketers, and artists are the culmination of 24 years of success, failures, learning, and yearning to change skiing for the better.

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The mountains are ours.

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